Marketing Mojo for Small Business

Don’t Worry, Be Happy: It’s Good For Your Business!

As a small business owner, sometimes it’s hard not to feel a little overwhelmed, or to get run down by the responsibilities of being the boss. So it’s important to try to make sure you pay attention to your happiness tank and take steps to keep it full. And if you can’t do it for yourself – do it for your business.
Research has shown that happier people are more productive, more engaged in their work, and are better employees all around. According to an article in The Guardian, a team of economists led by Andrew Oswald has shown this in a recent study. They stated that “we find that human happiness has large and positive causal effects on productivity, positive emotions appear to invigorate human beings, while negative emotions have the opposite effect.”
With that in mind, it’s clear how your own mental state can have big implications for your business. What can you do to ensure your happiness and satisfaction as an entrepreneur? Mashable has some ideas. A recent article published on American Express OPEN Forum, suggests these 5 methods for How To Be Happy as a Digital Entrepreneur. While these are specifically for people in the digital space, we think they’re pretty widely applicable. You can check out the full Mashable article for all the details, but in the interest of time management, here’s a quick rundown:
1. Don’t Be Afraid of Failure
2. Don’t Get Bogged Down in the Negative
3. Silence the Inner Critic
4. Make Time for Yourself
5. Remember Why You Started Your Business

Embedded from Marketing Mojo for Small Business
Posted by Sarah in How To / Tips on April 15, 2013